A slow-burn independent release finds renewed cultural momentum two years after launch, reflecting a shift in audience listening habits
Independent singer-songwriter Aditya Rikhari’s soulful track ‘Sahiba’ has made history by becoming the longest-running non-film song trending on Spotify India charts. Released in 2023, the song’s rise to the top has been steady and organic, fueled entirely by listeners’ love and word-of-mouth, staying unbeaten for over 11 weeks in 2025 alone.
In an environment where attention spans are short and trends often move fast, Sahiba stands out for its staying power. Listeners continue to return to the track for its understated production, intimate lyricism, and the emotional clarity that has become synonymous with Aditya’s songwriting. The song’s rise reflects a broader shift in audience preference toward independent voices crafting unfiltered, relatable narratives.
Aditya, who began sharing his music from his home studio, has now emerged as one of the most streamed independent artists in the Indian pop landscape. His evolution has been further recognized with his recent role as the youngest mentor on Amazon MX Player’s IPOPSTAR, where he is guiding emerging talent navigating a rapidly evolving music ecosystem. His presence on the show signals a generational transition, artists shaping culture not only through their music, but also through mentorship and community-building.
The sustained success of ‘Sahiba’ underscores a significant moment for India’s independent music movement, demonstrating how digital platforms continue to redefine discovery and reshape the trajectory of non-film artists. For many listeners, the track is not simply a song, but a shared emotional experience, one that has grown organically, without high-budget campaigns or film tie-ins.
As independent music continues to influence mainstream listening habits, ‘Sahiba’ serves as a case study in how authenticity and emotional resonance can transcend conventional release cycles, and how audiences today are willing to champion work that feels personal and thoughtfully crafted.