La Serre introduces luxury gourmet label LiliAnne

Get ready to indulge in the luxury retail concept by the Regional Chief Operating Officer of Lincoln Hospitality Group Lilia Dombrovscaia and Executive Chef Anne Laure Morisset Dutel

Always looking to elevate their guest’s experience, the Regional COO of Lincoln Hospitality Group Lilia Dombrovscaia and Executive Chef Anne Laure Morisset Dutel have created LiliAnne, a gourmet concept that allows guests to bring their La Serre favourites home.

A signature of La Serre Boulangerie is its famous French Toast known as Le Fameux Pain Perdu. Arriving with perfectly whipped chantilly cream and a vibrant berry jam, this is where the story really began. The jam, a decadent favourite of many regular guests, was the first recipe of Anne’s to be bottled and sold. Following its success, a few more jams, then oils and spreads followed. This was until the demand for more LiliAnne products meant the team had to expand their offering, seeing biscuits, granola, honey, pastries, vinegars, and other delicacies join the line-up.

Executive Chef Anne Laure Morisset Dutel

Every item is made in-house with the highest quality produce. “I believe in the right balance of ingredients,” says Chef Anne of her recipes. Easy to use in cooking at home, the range currently focuses on seasonings and sweets, with savoury joining the list not too far in the future. Bestsellers include its oils infused with truffles and herbs de Provence, its granola packed with nuts, dried fruits and chocolate drops and apricot jam that tantalises your taste-buds with every bite.

LiliAnne creations also make for the perfect gifts. Each arrives in ultra-chic packaging featuring gold detailing and the brand’s elegant logo. For those really looking to impress, the team at LiliAnne have also created brown wicker baskets to make showstopping hampers you can customise to your loved ones taste.

Regional Chief Operating Officer of Lincoln Group Lilia Dombrovscaia

“Aside from premium ingredients, the secret to our success is down to our chefs,” says Lilia, of Anne and her team. Creating every recipe by hand is a long process, but one both women know is worth it. “It’s the passion behind it,” says Lilia. “I know that I want to keep getting better all the time. The other chefs and I are constantly working on new ideas,” hints Anne. Empowered by La Serre, LiliAnne is set to keep expanding. “We are continually trying to understand exactly what our clientele wants and to anticipate their changing needs,” says Lilia.

Prices start from AED18. LiliAnne is available to purchase at La Serre Boulangerie and online at LaSerre.com 


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