Global eyewear legend Oakley is lacing up and shifting gears with the launch of its very first Oakley Community Club (OCC)—a bold, sweat-ready initiative built to unite runners, riders, and fitness lovers across the UAE. And yes, it’s free to join.
Partnering with YourFitnessCoach, OCC dishes out regularly updated, geo-located routes so you can hit the ground running—or cycling—any day of the week. From sand-swept desert jogs to high-speed city sprints, the platform maps it all out with live route details, start times, and instant contact info.
“This is the first Oakley Community Club in the world. We wanted to create something that reflects the energy of the UAE’s fitness scene – a platform that helps people move, connect, and build a community that’s all about positivity and progress.” – Collin Allin, Oakley META Sports Channel Manager & GCC BBM.
Free to Join, More to Gain
Exclusive Oakley swag- Discounts at top retail partners like Oakley Stores UAE, The Cycle Hub, Adventure HQ, Trek Bikes, Breasy, Wolfi’s & more
- Live activity tracking + gamified challenges
- Monthly prizes and rewards for daily grind
Exclusive Oakley swagBuilt-in leaderboards and social features mean you can flex your progress and stay motivated through friendly competition—because we all love a little bragging rights.
Celebrating 50 Years of Oakley Awesomeness
2025 marks half a century of Oakley pushing the limits of performance and style. And what better way to celebrate than with a community that’s just as obsessed with movement, innovation, and leveling up!